Profile Summary
Elite sports executive with over a decade architecting championship-level systems across Europe and the Middle East. Former professional padel player (career-high PPT Rank #87) who transformed from elite athlete to technology innovator, bridging competitive excellence with digital transformation.
Co-Founder & Strategic Advisor of Courtwin Digital Technology Solutions, a Dubai-based company developing intelligent software and hardware ecosystems for racket-sport clubs. Over the past two years, I have led Courtwin's evolution into a multi-tenant platform integrating the three core pillars of a padel club — Players, Coaches, and Shareholders — guaranteeing growth, engagement, and happiness through AI-powered analytics, loyalty programs, and emotional performance tracking.
Sports investor in Gran Canaria padel club and founder of CLZ Padel, a pan-European coaching consultancy serving national federations and academies across seven countries. Combines elite professional experience with strategic advisory expertise as consultant, specializing in federation reform, academy development, and technology-driven training systems adopted by 2,000+ coaches internationally.
Key Achievements
Courtwin
Digital Innovation
Founded AI-powered platform transforming club operations across GCC and Europe
2nd Place
World Championship
Led Sweden to historic silver medal at 2023 World Padel Championship Junior
2,000+
Coaches Trained
Developed methodology adopted across Nordic federation system
1,500
Players Managed
Orchestrated Canary Islands' largest league with players competing simultaneously across 10 locations
€400K+
Revenue Generated
Built multi-site academy operations across three Nordic countries
7 Countries
International Footprint
Active consulting partnerships across Europe and GCC
Leadership Experience
Co-Founder & Strategic Advisor
2023 — Present
Courtwin Digital Technology Solutions
Dubai, UAE
Founded and lead digital sports-technology company providing innovative solutions for racket-sport clubs through AI-powered analytics, emotional performance tracking, and intelligent loyalty systems.
- Developed Courtwin OS, a multi-tenant SaaS platform integrating club operations, player experience, and emotional data analytics
- Designed three-pillar growth framework connecting Players, Coaches, and Shareholders for sustainable engagement
- Created AI-driven analytics guaranteeing club growth, player satisfaction, coach performance, and stakeholder value
Partner & Technical Advisor
2022 — Present
Resinas y Compuestos
Spain
Partner and technical lead at Resinas y Compuestos, a premium padel racket manufacturing company specializing in advanced composites.
- Lead factory coordination, production planning, and full-cycle quality assurance
- Oversee the development of new molds, composite layups, materials, and performance finishes
- Manage international B2B projects for brands and clubs launching or enhancing their racket collections
- Drive innovation in materials technology, production efficiency, and high-performance manufacturing standards
Founder & Strategic Consultant
2018 — Present
CLZ Padel
Pan-European & GCC Operations
Built premier padel coaching consultancy serving national federations, academies, and elite clubs across seven countries. Currently serving as league organizer at one of Jeddah's most prestigious padel clubs, coordinating international trips to Spain and padel camps.
- Architected complete coaching development ecosystems from grassroots to elite performance levels
- Generated sustainable revenue through academy programs, strategic consulting, and event management
- Secured multi-year contracts with Swedish Padel Federation as primary coaching education provider
- Delivered 100+ international workshops establishing thought leadership in European padel community
- Organized high-profile padel leagues, tournaments, corporate events, and competitive programs across multiple markets
Freelance Advisor: Padel Racket Manufacturing
2018 — Present
PRO10PADEL GLOBAL (B2B Consultancy)
Spain
Technical consultant for international brands and clubs developing or upgrading their padel racket lines.
- Advise on collection planning, mold engineering, material selection, finishes, and product positioning
- Support clients through the full manufacturing process: design, prototyping, factory coordination, and quality control
- Act as strategic link between leading Spanish factories and brands requiring premium composite manufacturing
- Built and managed PRO10PADEL GLOBAL, a personal consultancy and B2B service platform supporting brands in product development, sourcing, and manufacturing partnerships
Entrepreneur & Founder
2011 — Present
ZENYC Padel
Spain
Founder of ZENYC Padel, a performance-driven racket and apparel brand.
- Developed proprietary molds, composite structures, and full high-performance racket collections
- Led design, testing, supplier relationships, and commercial launch strategies
- Managed the complete product lifecycle, from concept and prototyping to quality validation and production
Director & Head Coach
2022 — 2023
Good to Great Academy
Stockholm Region, Sweden
Launched and scaled boutique high-performance academy in partnership with Magnus Norman (Former ATP #2).
- Built academy from inception to 500+ competitive players in 18 months
- Achieved 94% retention rate through personalized development pathways
- Designed integrated curriculum combining physical training, tactical development, and mental performance
- Established partnerships with 5 local clubs for talent pipeline development
Head of Education & National Team Coach
2021 — 2023
Swedish Padel Federation
National Teams Program
Transformed Sweden's competitive standing through systematic overhaul of coaching education and junior national team development.
- Led Sweden to historic 2nd place at 2023 World Padel Championship Junior—highest finish in program history
- Identified and developed 30+ elite junior players through nationwide talent identification system
- Increased junior participation by 200% through grassroots initiatives and club partnerships
- Overhauled national coaching certification program, establishing three-tier professional development pathway
- Certified 1,500+ coaches in 24 months through intensive training camps and mentorship programs
- Developed proprietary tournament management software deployed across national federation events
Regional Academy Director
2019 — 2021
WAP Padel Club
Nordic Countries Division
Directed academy operations across Scandinavian region, establishing WAP's Nordic market presence.
- Expanded program from 1 to 120 clubs across Norway, Sweden, and Finland
- Recruited and trained 25-person coaching staff across three countries
- Increased academy enrollment by 300% year-over-year through strategic marketing
- Generated €400K+ annual revenue through membership, camps, and private coaching
- Coached 12 athletes to national championship podium finishes
Academy Manager & Head Coach
2009 — 2012
Orquidea Club Spa
Las Palmas, Spain
Managed academy operations and competitive program for Canary Islands' leading padel facility.
- Directed team of 6 coaches serving 120+ academy members
- Increased academy revenue by 150% through expanded programming
- Launched Canary Islands' largest padel league: 1,500+ players playing simultaneously across 10 locations
- Organized 8+ annual tournaments and camps, establishing club as regional competitive hub
Professional Athlete
2006 — 2021
Padel Pro Tour (PPT)
International Circuit
Competed at elite international level, achieving career-high ranking of #87 on Padel Pro Tour.
- Top 100 global ranking in world's most competitive professional circuit
- 15+ years competing across Spain, Portugal, and Latin America
- Tournament victories and podium finishes across multiple categories
Certifications & Education
Business & Executive Leadership
- Mastering Business Essentials — Emory University (2024)
- Strategic Management — Copenhagen Business School (2024)
- GenAI for Executives & Business Leaders — IBM (2024)
Advanced Coaching Psychology
- ICF Life Coaching Certification Programs — Level 2 (2018)
- ICF Life Coaching Certification Programs — Level 1 (2017)
- Transpersonal Coaching Formation (2016)
- Professional Coaching Formation "Level 1" — ACSTH (2015)
Coaching Administration & Leadership
- Certification Coaches for Coaches (Formador de formadores) — Spanish Public Institution (2014)
- RPP Professional Coach Certification (2014)
Technical Padel Coaching
- Padel Course Certification with HAC — Level 1 (2012)
- RPP National Trainer Certification — Level 2 (2011)
- RPP National Trainer Certification — Level 1 (2011)
- National Physical Padel Coach — APA (2010)
- National Coach Certification — APA (2009)
Additional Qualifications
- Graphic & Design Formation (2012)